Let’s be honest, resolutions don’t have the best reputation. If you’re looking for a fresh start this year, one great way is to rethink the way you create your resolutions. Ever since 2006, bestselling author and speaker, Chris Brogan has been “challenging people to forego the idea of a resolution, and instead, come up with 3 words that will help you define your goals and experiences for the coming year.” Rather than creating a vague or specific goal, these words will start to define your actions. Here are mine:
An award-winning strategist and marketer, Sherri May started SMCO in 1997 after a successful 20-year career in the financial services industry. Her passions included her family, her team, traveling and celebrating life. Here at Sherri May & Company, we continue to strive to maintain her legacy by helping clients develop great brands and build successful relationships with customers and employees through dynamic communication, appreciation, knowledge, honesty and fun.
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The QR Code: A Fad with Benefits?
One of the first QR codes I remember seeing was on a 6 foot by 8 foot political campaign sign. Quite honestly, it made me scratch my head a bit. Did they really expect me to stop my car, get out and scan this huge QR code with my smartphone? I think not.
Since then, the QR code has become commonplace in print ads, catalogs, magazines, and direct mail.
What can a QR code offer your direct mail?
